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How to measure success with your DEIB

How to measure success with your DEIB

How do you know if your DEIB program is successful?  Diversity, equity, inclusion, and belonging (DEIB) is an ongoing process that focuses on long-term solutions. A quick way to recognize how successful an organization is regarding DEIB is to look at management. To...

The Importance of Diversifying Vendor Approval

The Importance of Diversifying Vendor Approval

Diversity, Equity, Inclusion, and Belonging (DEIB) are different concepts that work together to create a healthier, more productive, and innovative work environment. At CRA, we are dedicated to helping companies implement more practices like DEIB to improve business...

The Power of Relationship Building in Modern Sales

The Power of Relationship Building in Modern Sales

Successful selling comes from creating a relationship and providing a fruitful outcome. Building a long-lasting relationship with potential clients is the key to making a sale. Even the most successful results and services will garner fewer sales without a foundation...

The Power Dynamic of Combining Sales and Marketing

The Power Dynamic of Combining Sales and Marketing

Created by JumpStartNOW The collaboration between sales and marketing creates demand generation. While marketing may attract leads, sales retain and nurture them. The effort of aligning these two avenues will allow businesses to have a better chance at success. If you...

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